| INCI: | Perfume | Note type: | GREEN, FRESH, EFFERVESCENT |
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MALLOWPerfume
An annual (or perennial) plant originally from Europe. Its name derives from the Latin "Malva", meaning "soft". It grows to a height of one metre, and has alternate, hairy leaves and lilac-pink flowers.
Many species of mallow provide fibre for use in the textiles (e.g. cotton) industry.
PROPERTIES Mallow has long featured in the popular pharmacopeia for its refreshing and soothing properties, a result of its high mucilage content (used in the preparation of infusions, potions, compresses etc.); however, is not possible to extract essential oil of mallow to commercialize. Our essence is a creative "interpretation" formulated in the laboratory: it's a lively, effervescent fragrance with a superlatively fresh note that evokes the properties that for centuries have made Mallow one of the most familiar non-food plants.
With its absolutely unique fragrance, it makes a highly agreeable personal scent.
It's also used in perfumes and cosmetics (especially neutral bath products).
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